RMS - REVENUE MANAGEMENT SYSTEM
As a one of the
contemporary management assistant, Revenue Management / Yield Management
helps hotels selling rooms at the right time, to the right customer, at the
right price, at the right price. Hotel management will not sell a room with
discounted rate if they know they can sell it rack rate tomorrow. And also
they will sell a room with a discounted rate otherwise it will stay empty.
VisiGlobe.RMS solution will be your assistant. You will see your market and
your competitor's reactions and act accordingly. Developing new market
strategies, new products will be possible with VisiGlobe.RMS for months
YIELD MANAGEMENT - How it works?
Each hotel has a unique
customer profile. Demands continuously change depending on the length of stay,
stay frequency, stay reason, group, meeting, corporate, discounted rate or rack
rate. For a hotel using Yield Management, future will not be a foggy
environment. RMS analysis past, on the book and expected future demand as well
as positive or negative effects on demand and creates business model. This model
updated daily or whenever big changes occur. These may be group booking,
cancellation or an un-expected local event. Besides of these factors also
expected cancellations, additional demand, stay extention, early check-out,
no-show and many other factors are taken into consideration. With the help of
this early warning, hotel management will have time to adopt to new market
situation. Complex calculations are required for each reservation. A hotel with
two room types and seven rate category likes to see their situation in the four
month ahead, approximately 100.000 calculations are required. This technically
impossible to be done manually.
reach highest forecast accuracy in just 4
months with VisiGlobe.RMS.
VisiGlobe.RMS provides 4 % - 12 % increase in your revenue.
Your Yield Management
investment will return in 3-6 months.
of hotels and resorts worldwide. Ask for detailed list.